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Show 21: Using Social Media for Social Good
Social Media helps to make the world a better place This show features two people who believe that what you give out you get back as they talk about using social media as a platform for their work,...
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Show 22: Social Media, PR and Brand Watching
Changing the PR world with Social Media Stephen Waddington used social media to help his campaign to become president of The Chartered Institute of Public Relations and talks about the need for PR...
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My social media journey – Week 3
Andy Hatcher of The Mapp charts his Social Media journey. (Andy is the MD of The MAPP Ltd., a company that provides simple visual planning solutions) “One may say the eternal mystery of the world is...
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Show 23: Marcus Sheridan “The Sales Lion” talks about Social Media
Hear how Marcus Sheridan used Social Media to rescue his company ……….. then used that experience to start another company to help other people to do the same. We waited a long time to get this...
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My social media journey – Week 4
Andy Hatcher of The Mapp continues charting his Social Media journey. (Andy is the MD of The MAPP Ltd., a company that provides simple visual planning solutions) “Words are, of course, the most...
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Show 24: Social CRM
Does a Social CRM help us manage customers better? Don Wiid of Contact Edge CRM talks about the way CRM systems are changing and adapting to the way customers want to be managed. Now that 57% of...
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Show 25: Social media and blogging three times a day
How does blogging three times a day affect your stats? Graham Jones, Internet Pyschologist, has been blogging every day for several years. His blog was recently voted number 4 in the world’s top 100...
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My social media journey – Week 5
Andy Hatcher of The Mapp talks about links and backlinks (Andy is the MD of The MAPP Ltd., a company that provides simple visual planning solutions) “Nonsense and beauty have close connections.” E. M....
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Show 26: Mobile first and often
Is your platform and website mobile friendly and socialised? Alan Moore, author of No Straight Lines and our guest on Show 4 is back to talk about the rise in the use of mobile devices to access...
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Show 27: How a social media campaign works
Things to know before hiring an agency for your social media campaign! Mark Jennings has worked for organisations as diverse as Sky, Jimmy Choo, Samsung and Scottish Power, as well as government, arts...
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Show 28: Real time marketing
Agile marketing, real time marketing and news jacking are hot right now Paul Sutton of Future Comms talks us through a strategy for companies large and small to use planned and spontaneous events to...
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My social media journey – Week 6
Andy Hatcher of The Mapp talks about Facebook for Business (Andy is the MD of The MAPP Ltd., a company that provides simple visual planning solutions) “Even if you fall on your face(book), you’re...
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Show 29: Big Data and its use in business
Who owns big data and what can be done with it? Euan Semple talks about patterns that can be seen from data that we all provide as we use the internet, how these are interpreted, the benefits and...
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Show 30: Social Media Week
Social Media Week returns to London in September 2013 From September 23 – 27th over 200 events will take place in London on the theme “Open and Connected” Get a VIP Pass Want a 20% discount on a VIP...
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Show 31: Jeremy Waite and the Adobe “Like-Cycle”
Integrating social media into a robust strategy for long term growth is a challenge that all businesses face. Jeremy Waite, head of Social Strategy at Adobe EMEA, has devised a simple process that...
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Show 32: How to build a business on YouTube
With 430,000 subscriptions and 2.3 million views a month, Sorted Food is one of the most successful YouTube businesses We talked to Jamie Spafford, one of the founders of Sorted Food about how six...
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Facebook competitions
Now its easier to add a competition to a Facebook Page but is there any value in offering a prize in exchange for ‘likes’? Beth Carroll, Head of Social Media at Threepipe Ltd, talks us through the...
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Show 34: Why do we share pictures of food?
Is sharing pictures of food on-line acceptable? Karen Fewell of Digital Blonde Ltd and Nathalie Nahai The Web Psychologist got together to investigate why so many of us share pictures of our food on...
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Show 35: How to get fans to become advocates
True fans become advocates, interact, disseminate and create content. Richard Jones, CEO of Engage Sciences talks to us about the difference between fans, engaged fans and celebrity fans. He has...
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Show 36: Why CEOs and business owners need to do Social
Three excellent reasons why CEOs and business owners need to bring the personal touch to social media. President and founder of The Myndset Company, Minter Dial is a professional speaker, coach and...
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